Recent Articles

The team at Nebraska Book Company have lived and breathed this industry for many years. We have collected our industry knowledge and retail expertise to share in one easy to access location. Gain insight into student buying habits, marketing tips, retail best practices and so much more!

Top 5 Benefits of eCommerce

Over the past decade, eCommerce has come of age. ...

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Disney Customer Experience Summit 2016 Recap

A few weeks ago, I was very fortunate to attend ...

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Developing Brand Advocates

Now more than ever word-of-mouth (WOM) ...

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Retail Trends – Multichannel Marketing

The retail landscape has been rapidly changing ...

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Reflections on a Busy Conference Season

Thoughts on the 2016 BiiG Conference (CSC), ICBA ...

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Understanding the Changing Retail Customer

Is it college retail that is changing, or is it ...

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Tried-and-True Basics to Merchandising your Store

Randy Stejskal joined Nebraska Book Company, ...

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A Brave New World of Retail

Nate Rempe is the Senior Vice President and Chief ...

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Focus On Your Core and Leverage Partners for the Rest

The business of textbooks has never been more ...

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eCommerce: Bringing Sexy Back to Retail

You’ve made the decision to take a leap: ...

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Social Media Marketing for Independent Retailers

Social media is a key tactic in this day and age ...

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Current Trends Affecting the College Retailer

Mark Palmore, VP of Strategic Services at ...

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